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August 2008 Newsletter

12 Tips for Earning Consistent Revenues - and Commissions - All Year Round

Many sales reps and managers complain that they can't create a consistent flow of revenues or commissions month after month. Instead of a nice, straight line increasing consistently over time like an upwards pointing arrow, they find themselves staring repeatedly at sales results that look more like a hockey stick: nothing for two months, a sharp increase for a month or two, then back down again to nothing a month later.

So what can you do to keep your sales funnel full of leads, to ensure a consistent, reliable flow of revenues all year round?




15 Low Budget Ways of Marketing your Mortgage Business

Whether you're new to the mortgage business or an old experienced hand at it...one challenge that is always there is...how to inexpensively get the word out about your mortgage business and generate new prospects and customers.

Yes, the traditional forms of advertising such as the yellow pages, newspaper ads, radio or television spots, and your local Chamber of Commerce are often times just too expensive and usually budget busters. Everyone in the mortgage business faces this same dilemma.




Throw Out Your "Selling" Language

I was sitting at my desk last week when my phone rang. I picked it up and said, "This is Ari with Unlock The Game." The woman on the other end of the phone said, "Hi, my name is Julie Jackson, I'm with XYZ company and we are a...and we offer...". As she continued to speak, I stopped her in mid-sentence and said, "Hi, Julie."

There was dead silence on the phone.




April 22, 2019

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